Traackr, an Influencer Marketing platform, has released its annual list of top-performing beauty brands—ranked by VIT Score. Sephora tops the list as the number one US beauty brand, with a score that’s almost double that of the next four brands on the list—L’Oréal Paris, Rare Beauty, Kylie Cosmetics and Fenty Beauty. What’s a VIT Score? The Brand Vitality Score, or “VIT,” is a unique metric developed by Traackr’s Data Science team that measures and combines...